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<<本篇整理自快樂工作人雜誌2013.1月份>>

這篇的資料來源是年代已久遠的2013年的Cheers雜誌

他們裡面的英文單元都做得很不錯

雖然有點久了，還是將裡面的有趣主題及重點字再次整理寫筆記

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1.SWOT analysis  SWOT分析

=a marketing approach that measures a company's

Strength, Weakness, Opportunities and Threats,

in order to plan the future

→ do a SWOT analysis

→ conduct a SWOT analysis

2. Can you elaborate on what aspects you analysed?

你可以詳盡闡述分析了哪些面向嗎?

→to elaborate: expand upon/ give more information

3. I looked at aspects such as

→ competitors 競爭者

→ brand strength 品牌優勢

→ turnaround time 出貨速度:

 The amount of time between ordering and receiving goods.

4.What kind of conclusions did you draw?

你得到哪些結論?

5. on the basis of this 基本上

→ market research 市場調查

→ brand awareness 品牌識別度

→ delivery times 送貨速度

→ online orders 線上訂單

6. I f we put your recommendations into practice,…

如果我們採用你的建議並實施… (實際執行)

7. If my suggestions produce positive results,

如果我的建議有效,

8.matatin premium pricing policy

維持高於市價的訂價策略

→ premium: An amount that is higher than normal.

比一般價格高出的部分

9.You have answered all of my questions clearly and concisely.

你已經清楚且準確地回答我所有的問題了。

→concisely 簡潔精準地:

To do something  concisely means to be brief

but comprehensive, so you can express a lot in just a few words.

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